I love marketing, but the truth is, you might not.
Whether it’s because you hate it or because you feel that it’s too much trouble, sometimes you just don’t feel like taking care of marketing.
Today, I talk about why it’s okay if that’s the case.
I talk about what it means to be successful in marketing and why that may change your perspective, and I note that it’s perfectly okay to delegate marketing to someone else once you’ve taken the time to learn the ropes yourself.
I talk about your three currencies–time and energy, money, and relationships–and I talk about why it’s up to you to decide which of the first two you’ll spend on marketing.
“If you really don’t want to do it, just don’t do it. Get someone else to do it.” – Matthew Kimberley
This week on Book Yourself Solid® Marketing For Coaches Podcast:
- The point of successful marketing
- How soon can you hand off a job in your marketing business?
- What to do when you don’t want to sell
- Your three currencies
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