Expert pickup artists have a technique whereby they incorporate more than one location into their dates to give the impression of more than one shared experience.
In this way, they stick out more in their date’s memory.
Today, I look at how this technique applies to marketing.
In this episode, I introduce the concept of bouncing and I note that marketing happens largely online.
I discuss how you can “bounce” between different ways, forms, and mediums on the internet to appear ubiquitous. I also note the importance of earning your clients’ trust.
“Can we borrow the effectiveness and drop the ickiness?” – Matthew Kimberley
This week on Book Yourself Solid® Marketing For Coaches Podcast:
- What is bouncing?
- How bouncing applies to marketing
- The importance of stockpiling experiences
Resources Mentioned:
- The Five Things
- The Game
- Marketing for Coaches Episode 71 – Peacocking for Coaching Profit
- Delightful Emails
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